Stories
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An Update on the Winery Improvement District (WID) Process with a Spotlight on Santa Barbara County
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Last year, Sonoma County found itself deeply divided over a proposed Winery Improvement District — commonly called a WID — a 1% assessment on winery direct sales intended to fund regional marketing and promotion. Many of you likely remember that I opposed the proposal, at least in the absence of clear, innovative, and measurable marketing…
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HOW EARLY IS 2026? The question every winemaker keeps coming back to…
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We’ve known for a while now that 2026 is shaping up to be an early harvest. What we don’t yet know is just how early. But at this point, it’s not unreasonable to think it could rival — or even surpass — the earliest harvests we’ve ever seen. The Central Coast is leading the charge.…
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Winery Improvement District (WID) – A Report Card & an Idea
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When the calendar flips to November, most of us turn our thoughts to the holidays, winter weather, and…Wine Improvement Districts? Believe it or not, the proposed Sonoma County Wine Improvement District (WID)—a dominant pre-harvest talking point—remains on pause. And while “letting sleeping dogs lie” is almost always the sensible approach, I’ve rarely been celebrated for…
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“Wood” — The Winemaker’s Cut
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(Inspired by Taylor Swift’s controversial new single) Taylor Swift has received some grief for her song “Wood” and it’s not-so-subtle references. Little do those critics know that, in the wine world, we’ve been bragging about the wood we get for decades. Thanks, Taylor, for the inspiration for this column. I remember it like it was…
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BABS IS BACK…and at OVER 50% OFF INCLUDING TAXES AND GROUND SHIPPING!
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After being one of last year’s most popular wines, BABS has returned – and at AN AMAZING PRICE! REGULARLY $39 PER BOTTLE – MIX & MATCH 6+ BOTTLES OF THESE TWO WINES AND GET THEM FOR ONLY $19 A BOTTLE INCLUDING TAX AND GROUND SHIPPING! BUT HURRY – THIS SPECIAL ONLY LASTS UNTIL HALLOWEEN! ENTER…
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The Proposed Sonoma County Wine Improvement District – What Wasn’t Mentioned?
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Preface I want to preface my comments with a little bit of my personal story. I first visited Sonoma County as a college student in the Summer of 1986. I was spending a summer in Walnut Creek with a girlfriend (ah, young love) and would take weekend trips to Napa Valley where I became convinced…
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2024 VINTAGE NOTES – A CHANGE OF PLANS
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Over the past few weeks, I’ve been tasting through a lot of 2024 Pinot Noirs—Morét’s full lineup and my Clarice wines from tank. And here’s the thing: they’re making me rethink the vintage—at least when it comes to our wines. Heading into harvest, 2024 looked primed to be an “immediate gratification” year—a vintage full of…
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The Truth About the Proposed Sonoma County Wine Improvement District (WID)
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In the August 6, 2025 San Francisco Chronicle, Joe Bartolomei—co-owner of Forestville’s Farmhouse Inn and the originator of the idea for a Sonoma County Wine Improvement District—was quoted as saying: “Things have never been more dire than they are right now and I feel like we’ve got to try. It’s a proven model that generates…
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My Thoughts on the Proposed Sonoma County Wine Improvement District (WID)
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On August 4, 2025, I had the opportunity to address an unusually packed meeting of the Sonoma County Winegrowers Association as we discussed the proposed Wine Improvement District (WID), which would impose a 1-2% assessment (tax) on all Direct-to-Consumer wine sales originating from Sonoma County. I’ve been involved in leading the effort to oppose this…
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CLARICE, MY DAD, AND SOME DAMN GOOD PINOT
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Clarice was my grandmother—born in 1896 in Giddings, Texas—and she was my best friend growing up. My dad, Howard Lee, was born on July 11, 1921. I still smile thinking about him making my grandfather the butt of a gentle joke, just to make Clarice laugh (picture below). When I started Clarice Wine Company, I…
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Introducing Morét’s Cabernet Sauvignon – A Long Time Coming
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Morét’s wine journey began in the tasting room of Silver Oak – where Cabernet Sauvignon reigns supreme. Later, during her five-year tenure at HALL Wines, her connection to the varietal only deepened. So while she went on to launch her own Pinot-focused label, it was only a matter of time before Cabernet made its way…
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INTRODUCING “FELIX CULPA” – A HAPPY ACCIDENT BY ADAM One unintended blend. One unexpectedly great wine.
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In Christian theology, Felix Culpa refers to the “fortunate fall”—the idea that Adam’s original sin led to something ultimately good. In this case, the sin was Adam Lee’s: accidentally blending three sample bottles of Santa Lucia Highlands Pinot Noir with one from the Russian River Valley. Each sample bottle represented a different barrel. He meant…
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Nashville Wine Auction 2025
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“We love wine. We hate cancer.” This was our first year attending the Nashville Wine Auction, and it was an absolute blast. The hospitality extended to us and the quality of food and wine was off the charts. We even walked away with an auction lot! We wanted to share a selection of our wines…
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An Open Letter to U.S. Surgeon General Vivek Murthy
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January 6, 2025 Dear Surgeon General Murthy, In 2023, you released a concerning and fascinating Advisory entitled “Our Epidemic of Loneliness and Isolation.” In this Advisory, you detailed your growing awareness of the sense of isolation that is felt by many Americans. “When I first took office as Surgeon General in 2014, I didn’t view…
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Wine Knerd Specials
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Wine Knerds Get-to-Know-Us-Special (and do a little good while you’re at it) Hey All, I’m so glad I couldn’t sleep and saw when Jeremy posted about wanting to help out Knerd businesses and allowing a commercial post every Tuesday and Thursday. Not until now did I think getting old AF and having to pee at…
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Support Adoption during National Adoption Month by Purchasing the Last Bottles of These Wines
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Adoption is a deeply personal cause for me. In September 1964, I was born to a remarkable woman who, facing challenging circumstances, made the heart-wrenching choice to place me for adoption. Just a week after my birth, I was welcomed into the home of Howard and Vera Lee and given the name Adam. Years later,…
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Four Delightful Holiday Gift Packages
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For Your Clients, Your Family, Your Friends, or even for Yourself. Let us help make your holiday table special! We’ve created 4 incredible Holiday Gift Packages – at extra cheerful pricing – to make your gift giving easy. Each Gift Package includes taxes and shipping within the continental United States. Each can be personalized with…
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Update: I Hear From Constellation’s Lawyers (Yikes!)
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Some of you may remember a Facebook Ad I ran, comparing the 2022 Dial Tone Pinot Noir with the 2021 Meiomi Pinot Noir and declaring that there was less sugar in the 32 bottles of Dial Tone than in one bottle of Meiomi. Ultimately, my position was (and remains) that people should drink what they…
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Harvest 2024 – A North Bay Halftime Report
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As I write this, we are very near the middle of harvest. There have been enough grapes harvested to give a decent idea of the quantity and quality of wine that will be produced as well as some preliminary thoughts about the style of the vintage. But the final chapters of Harvest 2024 are still…
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Drink What You Like. Know What You’re Drinking.
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If you’re visiting this page, I imagine it is because you saw a picture comparing the 2022 Dial Tone Pinot Noir (which I make) with the 2022 Meomi Pinot Noir. Tested at ETSLabs, one of the world’s leading, independent, and accredited laboratories, the 2022 Dial Tone Pinot Noir was found to contain 0.6 grams per…
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Beau Marchais Clos Pepe: The Untold Story from Beginning to End
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I will begin by apologizing for the length of this story – but for a great vineyard like Clos Pepe, it deserves to be told. I first started working with Clos Pepe Vineyard sometime in 1999 – which is remarkable since the first crop wasn’t until 2000. Thanks to a new phenomenon called “the Internet”…



















